Provision Cafe Branding

A passion project that was brought to life. Johnson Ferry Baptist Church in Marietta, Georgia was dreaming of a way to invite the community into their building and offer them a reason to stay. This vision birthed the idea of a coffee shop, however, naming a coffee shop after the church didn’t quite grab the attention they were hoping for from the neighbors. So, through a series of brainstorms and persona models, Provision became the name and heartbeat of this unique coffee shop on a mission, The visual branding soon followed the name, creating a sophisticated, yet inviting mark that was sure to reach it's audience. Provision Cafe prides itself in supplying people with good.